Neuroscience + AI
Neuroscience + AI
Predict Video Performance
Before Launch
Predict Video Performance
Before Launch
Stop guessing. Start validating. North AI uses neuroscience + AI to show exactly how your audience will respond to your video—before you spend on media.
Stop guessing. Start validating.
North AI uses neuroscience + AI to show
exactly how your audience will respond to
your video—before you spend on media.



Backed by the Best in Neuroscience and AI
Backed by the Best in Neuroscience and AI
85% of Video Campaigns
Fail in 5 Seconds
Brands face an impossible choice: launch blind and waste media budget on failing creative, or spend £50K+ on focus groups that take weeks and deliver unreliable opinions.
Brands face an impossible choice: launch blind and waste media budget on failing creative, or spend £50K+ on focus groups that take weeks and deliver unreliable opinions.
Wave goodbye to
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
unclear reactions
blind launches
guesswork decisions
manual analysis
wasted budget
guesswork decisions
blind launches
Neuroscience-Backed Creative Testing in <12 Hours
Real Brain Data
Real Brain Data
Not opinions or surveys. We measure actual attention, cognitive load, and emotional activation from your target
20x Faster
Get comprehensive reports in <12 hours, not weeks. Test multiple concepts before launch.
95% Cheaper
£600 per video vs £50K+ focus groups. Predict performance before spending media budget.
20x Faster
Get comprehensive reports in <12 hours, not weeks. Test multiple concepts before launch.
95% Cheaper
£600 per video vs £50K+ focus groups. Predict performance before spending media budget.
Who is it for
Built for Teams Who
Can't Afford to Guess

For Brands
Stop wasting media budget on failing creative
Test video ads before launch.
Know what works before spending £500K on media.
Comprehensive reports show attention curves, heat maps, optimization recommendations.
→ Explore for Brands

For Agencies
Win pitches with neuroscience validation
Back creative concepts with brain data, not opinions. Deliver client proof in <12 hours.
Test campaign ideas before presenting. Show clients exactly what will work.
→ Explore for Agencies


For Filmmakers
Predict audience response before final cut
Test trailers, scenes, and edits with target demographics. Optimize emotional arcs pre-release. Used by British Film Institute. Scene-level attention analysis.
→ Explore for Filmmakers

For Creators
Understand what makes your audience stay
Get neuroscience insights on your videos. See exactly where viewers engage or drop off.
Optimize thumbnails, intros, pacing. Grow faster with data, not guesswork.
→ Explore for Creators
Who is it for
Who is it for
Built for Teams Who Can't Afford to Guess
Built for Teams Who
Can't Afford to Guess

For Brands
Stop wasting media budget on failing creative
Test video ads before launch.
Know what works before spending £500K on media.
Comprehensive reports show attention curves, heat maps, optimization recommendations.
→ Explore for Brands

For Agencies
Win pitches with neuroscience validation
Back creative concepts with brain data, not opinions. Deliver client proof in <12 hours.
Test campaign ideas before presenting. Show clients exactly what will work.
→ Explore for Agencies

For Filmmakers
Predict audience response before final cut
Test trailers, scenes, and edits with target demographics. Optimize emotional arcs pre-release. Used by British Film Institute. Scene-level attention analysis.
→ Explore for Filmmakers

For Creators
Understand what makes your audience stay
Get neuroscience insights on your videos. See exactly where viewers engage or drop off.
Optimize thumbnails, intros, pacing. Grow faster with data, not guesswork.
→ Explore for Creators

For Brands
Stop wasting media budget on failing creative
Test video ads before launch.
Know what works before spending £500K on media.
Comprehensive reports show attention curves, heat maps, optimization recommendations.
→ Explore for Brands

For Agencies
Win pitches with neuroscience validation
Back creative concepts with brain data, not opinions. Deliver client proof in <12 hours.
Test campaign ideas before presenting. Show clients exactly what will work.
→ Explore for Agencies


For Filmmakers
Predict audience response before final cut
Test trailers, scenes, and edits with target demographics. Optimize emotional arcs pre-release. Used by British Film Institute. Scene-level attention analysis.
→ Explore for Filmmakers

For Creators
Understand what makes your audience stay
Get neuroscience insights on your videos. See exactly where viewers engage or drop off.
Optimize thumbnails, intros, pacing. Grow faster with data, not guesswork.
→ Explore for Creators
Real Brain Data
Not opinions or surveys. We measure actual attention, cognitive load, and emotional activation from your target
20x Faster
Get comprehensive reports in <12 hours, not weeks. Test multiple concepts before launch.
95% Cheaper
£600 per video vs £50K+ focus groups. Predict performance before spending media budget.
About
The Journey
Behind North AI
The Journey
Behind North AI
At North AI, we believe in empowering creators and brands with smarter, neuroscience-driven insights.
Our platform is built to simplify testing, accelerate decision-making, and unlock deeper audience understanding—helping teams launch content with confidence and outperform traditional methods at every stage.
At North AI, we believe in empowering creators and brands with smarter, neuroscience-driven insights.
Our platform is built to simplify testing, accelerate decision-making, and unlock deeper audience understanding—helping teams launch content with confidence and outperform traditional methods at every stage.










£1.3M
Government Funding
6 UK Government deep-tech grants from Innovate UK (<5% approval rate)
Patent-pending
Technology
3+ years neuroscience + AI research. Proprietary brain correlation algorithms.
Proven Team
Previous exit (Paus.tv → DMD Media). CEO: Ex-Sony, NBC, Warner Bros. Chief Scientist: PhD.
Trusted by
£1.3M
Government Funding
6 UK Government deep-tech grants from Innovate UK (<5% approval rate)
Patent-pending
Technology
3+ years neuroscience + AI research. Proprietary brain correlation algorithms.
Proven
Team
Previous exit (Paus.tv → DMD Media). CEO: Ex-Sony, NBC, Warner Bros. Chief Scientist: PhD.
The Journey Behind North AI
At North AI, we believe in empowering creators and brands with smarter, neuroscience-driven insights.
Our platform is built to simplify testing, accelerate decision-making, and unlock deeper audience understanding—helping teams launch content with confidence and outperform traditional methods at every stage.
About









£1.3M
Government Funding
6 UK Government deep-tech grants from Innovate UK (<5% approval rate)
Patent-pending
Technology
3+ years neuroscience + AI research. Proprietary brain correlation algorithms.
Proven
Team
Previous exit (Paus.tv → DMD Media). CEO: Ex-Sony, NBC, Warner Bros. Chief Scientist: PhD.
Trusted by
How it works
How it works
Neuroscience + AI = Pre-Launch Performance Prediction
Neuroscience + AI = Pre-Launch Performance Prediction
1 step
2 step
3 step
Upload Your Video
Paste YouTube link or upload file. Define your target audience (age, location, interests).

1 step
2 step
3 step
Upload Your Video
Paste YouTube link or upload file. Define your target audience
(age, location, interests).

1 step
2 step
3 step
Upload Your Video
Paste YouTube link or upload file. Define your target audience (age, location, interests).

Test Your Video
Test Your Video
Test Your Video
Neuroscience Data
Neuroscience Data
Neuroscience Data
Actionable Insights
Actionable Insights
Actionable Insights
AI Personas
AI Personas
AI Personas
What you get
Comprehensive Reports
in <12 Hours
Comprehensive Reports
in <12 Hours
Discover features designed to simplify workflows, boost productivity, and
improve team collaboration seamlessly.
Discover features designed to simplify workflows, boost productivity, and improve team collaboration seamlessly.
Discover features designed to simplify workflows, boost productivity, and improve team collaboration seamlessly.









Engagement Timeline
Engagement Timeline
Second-by-second attention, cognitive load, and emotional activation curves.
Second-by-second attention, cognitive load, and emotional activation curves.
Eye-Tracking Heat Maps
Eye-Tracking Heat Maps
See exactly where your audience looks at each frame.
See exactly where your audience looks at each frame.
Neuroscience Metrics
Neuroscience Metrics
Attention degree, brain activation, cognitive load (EEG-proxy signals).
Attention degree, brain activation, cognitive load (EEG-proxy signals).
AI Persona Chat
AI Persona Chat
Ask questions: "Why did attention drop at 0:15?" Get answers from simulated audience.
Ask questions: "Why did attention drop at 0:15?" Get answers from simulated audience.
Competitive Benchmarks
Competitive Benchmarks
Your video vs industry standards using same methodology.
Your video vs industry standards using same methodology.
Optimization Recommendations
Optimization Recommendations
What to fix, why, and how—backed by neuroscience data.
What to fix, why, and how—backed by neuroscience data.
Comparison
Comparison
Why North AI?
Experience why North AI outperforms traditional testing—faster, deeper,
and powered by real human attention data.
Discover how Prismo outperforms other platforms with superior features, better performance, and unmatched ease of use.
Traditional Testing
Extremely Expensive (£50K+)
Extremely Expensive (£50K+)
Extremely Expensive (£50K+)
Slow Delivery (3–4 weeks)
Slow Delivery (3–4 weeks)
Slow Delivery (3–4 weeks)
Based on Self-Reported Opinions
Based on Self-Reported Opinions
Based on Self-Reported Opinions
Often Done Post-Launch
Often Done Post-Launch
Often Done Post-Launch
Vague Insights (“People liked it”)
Vague Insights (“People liked it”)
Vague Insights (“People liked it”)
V/S


Affordable (from £600)
Affordable (from £600)
Affordable (from £600)
Results in <12 Hours
Results in <12 Hours
Results in <12 Hours
Neuroscience Data
Neuroscience Data
Neuroscience Data
Pre-Launch Optimization
Pre-Launch Optimization
Pre-Launch Optimization
Actionable Insights (“Attention drops at 0:15 — simplify transition”)
Actionable Insights (“Attention drops at 0:15 — simplify transition”)
Actionable Insights (“Attention drops at 0:15 — simplify transition”)


"The insights from North AI have been really really impressive, and especially helpful when approaching commissioners. In today’s world, companies need insights like these to support the decision making process."
"The insights from North AI have been really really impressive, and especially helpful when approaching commissioners. In today’s world, companies need insights like these to support the decision making process."
Eline Van Der Velden, CEO, Particle6
Contact
We’d Love to Hear
From You
We’d Love to Hear
From You
We’d Love to Hear
From You
Contact us for inquiries, support, or feedback. We're here to assist you every step of the way.
Contact us for inquiries, support, or feedback. We're here to assist you every step of the way.
Contact us for inquiries, support, or feedback. We're here to assist you every step of the way.
hello@north-ai.com
hello@north-ai.com
Pricing
Pricing
Simple, Transparent Pricing
From £600 per video to enterprise custom solutions. Pay-per-test or monthly subscriptions available.
Pay-per-test
Affordable Testing
Subscribe & Save
Pay-per-test
Affordable Testing
Subscribe & Save
Pay-per-test
Affordable Testing
Subscribe & Save
FAQs
FAQs
Frequently Asked Questions
Frequently Asked Questions
Frequently Asked Questions
What exactly does North AI do?
What type of businesses benefit from North AI?
Is user privacy protected when using North AI?
What exactly does North AI do?
What type of businesses benefit from North AI?
Is user privacy protected when using North AI?
What exactly does North AI do?
What type of businesses benefit from North AI?
Is user privacy protected when using North AI?
Ready to Stop Guessing?
Ready to Stop Guessing?
See how your video performs before you launch. Request a demo or explore solutions for your role.
See how your video performs before you launch. Request a demo or explore solutions for your role.


